Abhimanyu Ghosh
Business
Companies are among the most influential institutions in modern society. I study how they are built, how brands earn trust, why organisations lose relevance and what allows a business to endure beyond its products, leaders and founders.
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The Consumer Gave You the Crown. A Creator Can Take It Away.
Consumers choose who leads a market. Creators give them another choice. Abhimanyu Ghosh examines Hanuman Ansh, consumer trust and the danger of becoming certain that you understand your customer.
India Doesn’t Need Only More Startups. It Needs More Institutions.
India has proved it can create entrepreneurs. The next question is how many of their companies can endure beyond the founder.
Reputation Is Becoming a Form of Capital
We measure financial capital. We discuss human capital and intellectual capital. I believe companies increasingly need to understand another asset that can determine who buys from them, works for them, partners with them and believes them: reputation.
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Welcome Starlink. Keep India in Control.
India should welcome competition, avoid foreign dependence, avoid domestic monopoly, and build sovereign technological capability. An illustrated essay by Abhimanyu Ghosh on satellite internet, Indian oversight and national resilience.
Why Successful CEOs Stop Hearing the Truth
The danger at the top is not always bad information. It is information that becomes progressively more comfortable on its way upward.